We
have been providing research services to our private and public sector clients.In
doing this we have always and continue to adhere to the following key principles:
Building and maintaining knowledge and expertise
Our
highly skilled team has experience of working and conducting research across the
number of sectors , and also keeps up to date on market developments.
Working in Partnership
As
well as viewing ourselves as an extension of your business,deparment or team we
also place great value in ensuring that we are good people to work with and making
your role in the research process as hassle free as possible.
Developing tailored and Innovative solution.
We
always treat each project on its merits and develop individual and often unique
solutions to address our clients research objectives and information requirements.
Providing strong project Management
"We
pride ourselves on keeping you informed and updated at all stages of the research
project, and working with you to ensure that we need any key deadlines.
Delivering
clear and actionable results
If
you can’t make use of the research findings then we haven’t done our
job. To this end, we use a range of survey methods and analysis techniques to
ensure that the data and information gathered addresses your research objectives.
In addition we provide clear and succinct reports, including recommendations to
enable you to take action and show the research worthwhile. This approach
ensures that we are able to add values at all stages of the research process and
as such many of our clients view us as a key partner in supporting their business. Diksha
Research supplies the vital information you need to solve your business problems.
This page provides an overview of our primary divisions and the business segments
that we serve. We encourage you to visit this site again soon for more specific
details about how we can provide solutions to the challenges that your industry
faces. - Automotive
- Government
- Food
& Beverages
- Financial
Service
- Consumer
Goods
- Information
Technology
- Education
- Travel
& Tourism
- Media
Literature
Research
Our expertise is in managing the paper and labor involved in moving large volumes
of documents or images through an organized conversion process. Company
Profile Writing
We offer comprehensive research on companies by offering details on their recent
Business Performance, Financial Profile, and an overview of industry dynamics.
Internet Media Analysis
Making critical business decisions begins with having the information you need
at your disposal. Diksha Research provides clients with news, information,
and rumors from every key online source that impacts their business. With critical
information collected and delivered to them, decision-makers can spot threats
and opportunities in time to act effectively while saving hours of manual research.
We provide a professional grade service that locates and abstracts what is being
said about a company or its products in online publications, message boards, forums,
groups, and web sites. Our expert research consultant’s work with clients
to develop optimum search profiles, and then Diksha Research industry leading
technology scours the Internet on a daily basis locating and referencing every
new mention. Results are available to clients in their preferred medium as and
when it appears in any of the links in the World Wide Web. Our Web Researchers
spend an average of 8 hours a week doing research. We provide significantly more
effective and less expensive research than any other manual or automated research
method. We follow professional and unique method in researching the Web.
No other service matches the breadth of our coverage, the sophistication of our
filtering technology, or the power and ease of our Media Analysis management system.
Put simply, we research more, filter better, reach the goal, and cost less than
anybody else.
We provide comprehensive and total research solutions ranging from, planning,
to the actual study, questionnaire preparation, right up to a detailed analysis
and the final presentation. We collect and analyze both quantitative and qualitative
information to provide you with reliable solutions. We help our clients understand
the current market scenario better, set realistically achievable targets, plan
sales and marketing activity, analyze customer behavior trends , strengthening
image of the company, to identify the best prospects, making the marketing communications
strategy focused , conducting consumer satisfaction survey, target market demographics,
location analysis, website analysis and reviews etc. to name only a few. We help
you understand the customers' views, of the products and services on offer, which
will in turn enable you to take the right action to propel your business.
With our vast experience as a renowned BPO, servicing leading concerns, worldwide,
we have emerged as the leading supplier of information, knowledge, insight and
data to the global marketing, advertising, media and research communities. Moreover,
we have the ability to provide a secure and reliable environment, ensuring confidentiality
of your data and information. With proven processes for security, disaster recovery
and business continuity, we guarantee reliability, accuracy and confidentiality
needed for the effective application of the results.
Market Research
Our extensive expertise in the field of market research, market survey, internet
/web based research, etc,. has evolved after thorough R & D and interaction
with leading global corporates. With our penchant for constant innovation and
up gradation, we have become the most preferred choice of clients when it comes
to quality market research. The entire process of research includes several steps;
each step in itself has set parameters.
| MARKETING
RESEARCH METHODS |
Qualitative
Research When
it comes to business research on prospects and forecasting, we at Diksha Research
believe in using research and exploring relationships using textual, rather than
quantitative data, which has got its own inherent advantages. Case studies, observation,
and ethnography are the forms of qualitative research work, which we undertake.
With our expertise in data capture and online research, we supplement the classic
methods with the openness of a qualitative mind set. Moreover, this open mind
set enables us to view the final results as not being generalized, but are considered,
transferable. Diksha Research with its vast global clientele has created a niche,
of its own, in this highly complex field of business research.
Quantitative Research
Several
leading as well as start up ventures have benefited from our domain expertise
in the field of qualitative research. We research and explore projects using numeric
data and gather statistical and demographic information, in close co-ordination
with our clients. Our highly professional team then plans the process of market
survey. Survey is generally considered as a form of quantitative research. Though
Results can often be generalized, we take adequate care to see that this is not
always the case. A number of companies have been able to leverage the benefits
derived out of this thorough method of research, resulting in the exponential
growth of their business.
Data
Collection methodologies - Telephone
Research
- Internet
Research
- Paper
based Self-completion Research
- Internet
based Self-completion Research
| Types
of Research Our
vast domain expertise in the field of research solutions extends to a variety
of fields and subject. Our subject market expertise and highly professional team
is adept at finding research solutions in varied areas. They include:
| -
Social
Research
-
Competitor Analysis/Research
-
Consumer Satisfaction Surveys
-
Conjoint Research - P.E.S.T. (Political, Economic, Social and Technological climate)
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Strategy Research
-
Tracking and Market Performance Research and Modeling
-
Segmentation Research
-
Pricing Research
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Product Testing & Development
-
Economic Research
| -
Communication research
-
Concept testing
-
Customer satisfaction analysis
-
Employee opinion research
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Brand, Corporate Image research
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Market and location research
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Name tests
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Packaging and design testing
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Trend research
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Website testing & Review
-
Email Surveys
| |